According to manager, Patrick Lindsay, the site was creatively designed with Cherine's ever growing fan base in mind. With a fresh look and feel www.cherineanderson.com is interactive, user friendly and equipped with all the resources and tools such as visual & audio, designed to enhance the experience of her visitors to the site.
For Cherine, this new website will allow her to keep in touch and continuously share updates on new projects with her fans; the Dancehall Souldiers. It is also an opportunity to build relationships and attract new support from her fellow Jamaicans as well as fans globally.
The site will also feature Cherine's Reach One Child charity project; an Online Store to purchase Cherine's music and merchandise; Dancehall Soul Forum for fans to communicate as well as Cherine TV which will air exclusive interviews, projects, exclusive Behind-The Scenes of videos, personal tour videos and special events.
The Dancehall Souldiers can expect to be a part of www.cherineanderson.com through the interactive online community that is linked to popular social networks such as facebook and twitter. The site's Media Gallery is loaded with an extensive collection of photos, music videos and songs to also heighten their experience.
The website facilitated the world premiere of Cherine's latest music video, the much-talked-about female anthem "Make up Sex". By logging on to Cherine's new website the high energy video will automatically pop up to be played. Fans can log in to the website via their facebook, twitter and myspace accounts to like and/or retweet the videos. There is also the option of sharing news stories, photos and Cherine TV episodes with their friends at the click of a button.This will be one of the creative and exciting ways to deliver new materials to her Dancehall Souldiers.
At www.cherineanderson.com you will find almost everything about Cherine such as profile/biography, EPK (electronic press kit), song lyrics and the latest news to name a few. The site is also made accessible to promoters and event planners who are able to send BOOKING requests for Cherine at festivals and live events via the website.