Since 2008 several cities in the Netherlands host various activities, making July 1 a day of national celebration and remembrance throughout the country and Third World was on hand to participate in the festivities.Third World was hand picked to perform at Keti Koti as a result of the award they received at their April 5, 2011 NYC Album launch from Unchained Forever, Inc.
The Corporation will assist the "Middle Passage Commission Corp" to raise funds to build a Permanent Memorial to Honor the Victims of the Trans-Atlantic Slave Trade, as envisioned by the United Nations.
The timing of this festival could not have been better with the kick-off of the 96 Degrees showcase on Sirius XM Radio also on July 1, 2011 through July 3, 2011. The Joint, SiriusXM's reggae music channel, paid tribute to the iconic reggae band by featuring the band's music, an in-studio performance, interviews and more. All weekend, SiriusXM listeners heard the band's international hits as well as Third World's legendary members sharing their personal insights on their career and music. Additionally, The Joint presented a special encore of the band's exclusive in-studio performance and interview recorded earlier this year.
Cat Coore remarks, "For us to perform at the Keti Koti Festival while Sirius was showcasing 96 Degrees was absolute perfection - as it was not planned that way. Anyone who knows the lyrics to 96 Degrees, knows it is about slavery and our fight for freedom. We recorded that song over 30 years ago and it is still relevant today. That is why we do the type of music that we do - it's all about making timeless music. All around, July 1st was a pretty special day - it was also International Reggae Day."
While the festival has enjoyed a huge turn out year after year, the organizers stated that this year was their biggest turnout. States Ivette Forster, "The Keti Koti Festival has never been so packed, thanks to Third World. It amazed me to see artists who are in the business for almost four decades with still the same refreshing dedication as in the beginning of their careers." Vincent Soekra adds, "Third World was nostalgic, awesome. The band helped us to lift up the Keti Koti Festival. As for the new album "Patriots" it is a superb "comeback," very promising - bravo!"
On June 30, 2011, the band participated in a Q&A workshop at the No Limit Youth Center. The band answered questions that ranged from their history, how often they rehearse, routine before going on stage, their family life, dancehall music and their team. Those who could not be in attendance, sent questions to the moderator for the band through social media sites.
Similar to the Boys and Girls Club, No Limit is a safe haven for youngsters from the black neighborhoods of the southeast part of Amsterdam called the Bijlmer, where most people living there have an African, Surinamese and/or Caribbean background. Involved with the Keti Koti Festival, No Limit arranges debates and seminars that focus on "black arts and culture" as well as "black" social and political issues. Recently they had a workshop with the crew and cast of "Fela - The Musical" and they have organized a master class with the well-known Film Director and Producer, Spike Lee.
On Sunday July 31, 2011, Third World will return to Amsterdam with an encore performance at the Amsterdam Reggae Festival. The Outdoor-Edition at the NDSM Werf, will be the 3rd edition since the initial event in October 2009. The band will share the stage with the Skatalites, Ken Boothe, Junior Kelly, Gentleman, Lutan Fyah, Romain Virgo, Cecile and more.
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